Research presentation: Web 2.0 and ICD

On 20 Nov 06 I gave an invited plenary Association Lecture at the Southern Economic Association Annual Conference in Charleston, SC. The title was “Getting the good stuff in, keeping the bad stuff out: Incentives and the Web“. Here are the slides (not PowerPoint!).
In this talk geared to professional economists I explained the user-contributed content explosion that is one characteristic of so-called Web 2.0, and showed that this is happening through all phases of information production, organization, retrieval and use. I then discussed three fundamental economic issues that arise with user-contributed content: getting the good stuff in (private provision of public goods); keeping the bad stuff out (pollution); and evaluating the stuff (signaling, reputation). Familiar topics to the hordes who read this blog!
I finished with a simple elaboration to illustrate how ICD methods could be used to design mechanisms for dealing with these problems. The model is based on an event that occurred last spring on Digg.com.

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